The image below perfectly illustrates why any business not using video is leaving something on the table. Something big. Granted, most of our video goodness happens after people become subscribers, but it does happenbefore they become customers. In the blog post prior to this one, you’ll see me on video. To see some additional ninja video in action, check out my YouTube channels:
I setup a split test 6 months ago to try and increase video conversion rates.
I wanted to see if I could improve the conversion rate of affiliate clicks and email sign ups with my videos on the blog.
The full details of the test can be found in my previous post.