weird little copy test recently... 5-min sales vid at top of page. Split test 2 videos. Vid 1 asks for sale in the close i.e. "hit the order button now"... Vid 2 simply asks prospects to read the rest of the page. Result?
After stories of yet another lawsuit, feeling glad I never became an Agora Financial copywriter.
I mean... I’ve dabbled in the dark side of DR, but I never went full Vader.
My fave way to work right now: find an offer/brand/entrepreneur you love. Offer to write/revamp their copy on a new or existing product. Split the profits 50/50. Easy(ish), lucrative + fun!
With so much cookie-cutter, generic, monotone, derivative sales copy out there... improving the quality of your writing makes your copy/offer stand out like a sore thumb.
Been asked... why is the Tommy Chong letter doing so well on native/Taboola (50-70k/day spend)?
1. Tommy Chong
2. Tommy Chong's crazy stories
3. Implies his CBD product helps heal from cancer (wait... what??)