Search engines use a very complex algorithm and consider 100s of factors to decide the ranking of web pages. There are, however, factors that can be considered as three basic and the most important factors to get higher organic rankings through SEO (Search Engine Optimization). Here is a brief overview of those 3 factors.
Contributor Myles Anderson takes a deep dive into the stats BrightLocal collected in a survey of more than 1,700 local SEOs.
Last week, BrightLocal published the Local SEO Industry Survey 2014, which is an annual exploration into the state of the industry for SEOs serving local businesses. This was also covered here on Search Engine Land.