How to Increase Your Conversion Rate With Social Media

social media how toDid you know you can bump your conversion rate by leveraging social media?

Check out this new article from Neil Patel of QuickSprout and Kissmetrics.  You’ll find out 3 cool ways you can harness social media to boost your conversion rate…

How to Increase Your Conversion Rate With Social Media

How did we increase e-commerce conversion rates by 800%, with customer reviews?

We started with 5 key questions…

It has become somewhat the norm to engage with reviews during our path to making a purchase decision. Recent research by eConsultancy has shown that over 77% of us consult reviews before deciding on whether to purchase a product or a service of some kind.

The purpose of this article is to outline the key points we took into consideration when choosing a review solution for Kids’ Rooms, a specialist retailer for parents of babies, children and teens. The research, strategy and integration we executed led to there being an 800% e-commerce conversion rate increase on products that had reviews. While this is by no means an exhaustive list, these were the key questions we answered en-route to choosing Power Reviews as our solutions provider.

How did we increase e-commerce conversion rates by 800%, with customer reviews?

10 Things You Should Test to Boost Your Website Conversion Rate

No matter how streamlined your marketing campaigns are, boosting conversions should be top of your daily to-do list. Once an advertising campaign works, companies tend to neglect testing different variables to improve their conversion rates. Here is a list of the 10 tests you cannot afford to miss.

10 Things You Should Test to Boost Your Website Conversion Rate

Pinterest To Launch New Ad Targeting And Conversion Tracking Features

PicturePinterest may still be a relatively young social network, compared to rivals like Facebook and Twitter, but its advertising products are quickly catching up to the rest of the market. The company recently quietly announced that it will soon offer new conversion tracking and audience targeting features to its advertisers which will allow them to better understand how Promoted Pins affect their business, and what can be done to further personalize those Pins for Pinterest users.

 Pinterest To Launch New Ad Targeting And Conversion Tracking Features

5 Simple Steps to Start Improving Your Conversions Today—for Free

5 Simple Steps to Start Improving Your Conversions Today—for FreeWhen dealing with complicated problems, people tend to rely more heavily than usual on a) other people’s advice and b) technological gadgetry. This is not necessarily a problem. But when you venture into the guru-saturated world of Internet marketing looking for tips on how to improve your law firm’s conversion rates, you might find yourself being peddled complex software or nonsensical-sounding advice from “experts.” How can you evaluate which tools or tactics will really improve conversions without being an Internet marketing expert yourself?

5 Simple Steps to Start Improving Your Conversions Today—for Free

Avoiding SEO Pitfalls During Conversion Rate Optimization

There are so many benefits to A/B testing your landing pages — just be sure you don’t accidentally damage your SEO efforts!

A-B-Test-ss-1920Ultimately, most of us are optimizing our sites for search engines with a purpose that extends beyond site traffic. Whether the goal is newsletter signups, lead generation, or sales, most of us are trying to turn our hard-won organic site traffic into something more.

Avoiding SEO Pitfalls During Conversion Rate Optimization

3 Ways to Use Analytics to Increase Your E-commerce Conversion Rates

We have access to a tremendous amount of customer data these days. Even the free tools like Google Analytics give us incredible insights into where our traffic comes from and what people do on our site.

Yet, 80% of online retailers do not use their analytics sufficiently. Many don’t even track important actions like conversion rates and purchases. If you use analytics only to measure your daily traffic, you’re doing yourself and your customers a disservice.

3 Ways to Use Analytics to Increase Your E-commerce Conversion Rates

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