10 Conversion Psychology Resources That Will Make You a Smarter Marketer

freud-psychology            You don’t have to be Freud to understand how your prospects think. Image by Alan Turkus via Flickr.

Smart marketers know that conversion rate optimization is important.

We run A/B tests to test our assumptions, but we’re sometimes left to wonder what it is about the winning variation that just makes it convert better.

It doesn’t have to be a mystery. The beauty of CRO is that it’s grounded in human psychology. Yep, the stuff you learned about in school.

10 Conversion Psychology Resources That Will Make You a Smarter Marketer